Webinars & Workshops

You know your business.

Now get to know your website.

Build Your Website With Confidence

(without wasting time watching youtube content designed to maximize ad breaks)

Or, you could join one of my no-fluff webinars and workshops designed specifically for women business owners who want a beautiful, functional website without the tech overwhelm.

You could spend hours—let’s be honest, probably days—Googling tutorials, watching YouTube videos, or trying to decode how-to articles that don’t speak your language.

My workshops don’t just teach you how to use tools like Squarespace, Wix, Canva, and Shopify—they also help you understand why certain choices matter for your brand, your customers, and your bottom line.

Here’s just some of what we’ll cover (and why it matters):

  • Design that connects – Learn how to use colors, fonts, and layout choices that actually appeal to your target market (not just what looks cute).

  • Calls to Action that convert – We’ll work on crafting CTAs that make sense for your audience and get them clicking, booking, buying, or subscribing.

  • Organic SEO strategies – Skip the jargon. You’ll learn simple, sustainable ways to show up in search results—like writing helpful blog posts, answering common questions, and using the right keywords without sounding robotic.

  • Real-time support – Bring your questions to the Create workshop and get answers on the spot, so you don’t have to waste another minute in a forum thread from 2016.

Whether you're starting from scratch or giving your site a much-needed glow-up, these workshops are here to save you time, reduce your stress, and get your online presence working for you.

Let’s build something brilliant—together!

Get started with my FREE Top 5 infographic. I cover the pros and cons of Squarespace, Wix, Canva, Shopify, and Wordpress.

Then dive deeper with the Explore webinar to learn even more!

Explore

Start your journey here! Learn more about the pros and cons of five common website platforms: Canva, Shopify, Squarespace, Wix, and WordPress. In this online webinar, we’ll expand on the Pros & Cons infographic and dive deeper into the advantages and disadvantages of each platform. This webinar prepares you for the Plan Webinar.

Plan

This online webinar dives into the thought process behind your website. Who is your target market? What content makes sense for them? What branding appeals to them? What functionality do you need in your website? This webinar prepares you for the Gather Webinar.

Gather

This online webinar covers sourcing your content and assets. We’ll explore free image sites, how to get copy assistance with AI, which important policies to include, sites to help with branding colors, creating logos, and more. This webinar prepares you for the Create Workshop.

Create

This in-person half day workshop puts it all together. You’ll arrive to the workshop with all of the planning and assets you’ve gathered in the previous webinars and you’ll leave with a live 3-5 page website, ready to take on the world! Note: Completion of the Explore, Plan, & Gather Workshops is required for registration of this workshop.

Explore

Perfect for women who:

  • Don’t yet have a website but have a business or business idea.

  • Haven’t yet decided on their preferred website platform.

  • Have an existing website but are frustrated with their current platform.

What you’ll learn:

  • Which platforms are best for e-commerce businesses.

  • Which platforms provide the best ROI.

  • Which platforms require apps or plugins for different features.

  • What features are available on each platform and which platforms don’t offer features beyond the basics.

What you’ll come away with:

  • Knowledge of the different advantages and disadvantages of each website platform.

  • An informed decision regarding which website platform makes the most sense for your business based on business type (service vs. product), features needed, budget, and technical ability,

  • Understanding of the difference between a third-party app and a plugin.

Plan

Perfect for women who:

  • Don’t yet have a website but have a business or business idea.

  • Need to gain clarity around their website strategy.

  • Do have a website but are ready to redesign/rebrand or migrate to another platform.

What you’ll learn:

  • How to appeal to your ideal clients or customers with thoughtful branding and design.

  • What functionality your website needs.

  • What website pages and content make the most sense for your business.

  • How to organically drive traffic to your website.

What you’ll come away with:

  • Have a clear primary goal for your website that aligns with your business mission and audience needs.

  • Be able to define target users and choose calls-to-action that support your business and user goals.

  • Be able to create an ideal user journey and experience that results in conversion.

  • Have an initial outline of essential site features and pages that support your goals and CTAs.

Gather

Perfect for women who:

  • Have a clear vision for their website but need help sourcing content.

  • Want to utilize AI to assist with writing copy, but aren’t sure where to start.

  • Want to understand what the difference is between domains and hosting.

What you’ll learn:

  • What websites offer free stock images and graphics

  • How to create your own logo.

  • How to use AI to assist with writing copy.

  • How to check if your desired domain is available, and what to do if it isn’t.

What you’ll come away with:

  • Know how to find and organize royalty-free images that align with your brand and website goals.

  • Be aware of legal website requirements and where to source privacy policy, terms, and disclaimers.

  • Have website copy aligned with your brand voice and SEO goals — written or AI-assisted.

  • Have digital assets and a registered domain ready for smooth transition or website platform setup.

Create

Perfect for women who:

  • Have attended the Explore, Plan, and Gather workshops and are ready with all of their assets.

  • Have decided on Squarespace as their hosting platform. (Future workshops for other platforms coming soon.)

  • Are ready to learn how to build and manage their website.

What you’ll learn:

  • How the Squarespace 7.1 fluid engine works.

  • How to manage your branding (colors, fonts, etc.) within the Site Styles section.

  • How to build your website strategically with Calls to Action and mobile friendly design.

What you’ll come away with:

  • A basic 3-page website structure (Home, About, Contact) with clear content and navigation.

  • Be able to add and format headers, footers, teaser sections, and a consistent navigation menu.

  • Have legal and compliance elements in place, including a privacy policy, footer links, and cookie banner.

  • Have begun populating your site with branded content, media, forms, and social links.